For years I walked past the store brands. I’d grab the big names because they felt safer — and maybe even tasted better. Then inflation hit, and my grocery bill started looking like a car payment. That’s when I decided to give the store brands a real shot.
The first thing I noticed was how much the packaging has changed. Store-brand labels don’t look cheap anymore; some even look better than the name brands. I started with basics — canned beans, flour, cereal, and bottled water. Not only were they cheaper, but several actually tasted better. I did a side-by-side taste test with peanut butter and couldn’t tell the difference.
The real savings came from staples I buy every week. When you’re saving 30 or 40 cents here and there, it doesn’t sound like much — but at the end of a month, that’s $40–$50 back in my pocket.
I’ve learned not to let the label do the thinking. Store brands aren’t what they used to be, and for a lot of items, they’re made in the very same factories as the big names. The only difference is marketing.
If you’re on the fence, start with one or two products this week. You might be surprised how small changes make a big difference to your budget.
About the Author
Written by Preston Brady — YouTube creator and owner of Grady Brady LLC, maker of the Grady Brady GrubMat™.

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